Done by advertising agency STIR in Milwaukee by creative director Steve Koeneke; art directors Sarah McAfee & Brian Steinseifer; copywriters Scott Shalles and Jim Jodie.
graffiti driven ad titled "A clean river is a fun river" was beautifully done to capture buzz and bang home an important point: look at that crazy shit flying into the river dammit! Obviously done without city approval will hopefully create change among officials. great work Midwesterners...you make us proud.
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