the fine people over at Interactive Insights Group provided a super duper list of social media case studies. a great way to spark some ideas for your initiatives.
also great because most clients still need case studies today when considering social media implementation so they can wrap their head around the concept (also helps if their direct competitor is already there)...i have had some issues in the past finding endemic or category specific studies...hopefully this will help!
thanks for lending a hand Robin and John
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