as the concept matures

The latest spot below is following the recent success of the walk in cooler one I wrote about a year ago. Interestingly, when I first wrote about the commercial it was when nothing was being produced in the U.S. and in fact, it was launched by TBWA/Neboko in Amsterdam. Shortly after i wrote the article and when nothing was being produced in the U.S. they brought the spot over here...good idea. The newest spot is thematically the same so maybe we will see this one pop in the States as well.
It may be hard to top the first one and its evident this one does not. Or maybe because I was such a fan of the walk in cooler.


via here

as the concept matures